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Presser Foundation Awards $500,000 Grant to The Philadelphia
Orchestra for Education and Community Outreach
(Philadelphia, January 6, 2005)
The Philadelphia Orchestra has received a $500,000 grant from the Presser
Foundation to support education and community outreach initiatives that
will create new ways to engage audiences with orchestral music experiences.
The funds will be used over five years, starting with the 2004-05 season,
and will help fund both new and existing programs.
"The Presser Foundation is delighted to award this grant to The Philadelphia
Orchestra as it so aptly fulfills the mission put forth by our founder,
Theodore Presser, to improve and further education in music," stated
Edith A. Reinhardt, president of the Presser Foundation. "We commend
The Philadelphia Orchestra and Christoph Eschenbach for committing the
artistic and administrative resources to address this task in creative
and exciting new ways."
As he prepared to become music director in 2003, Christoph Eschenbach
articulated a vision of "raising the invisible curtain" to close
or span the gulf that so often divides audience members from performers.
A staff/musician working group worked last season to translate this vision
into a number of initiatives and changes that will be phased in over the
next few years. Under the leadership of Director of Education and Community
Partnerships Sarah Johnson, these new initiatives will become part of
the core mission of The Philadelphia Orchestra and will join ongoing staple
education and community partnerships programs.
"This is an exciting and dynamic time for the presentation of The
Philadelphia Orchestra musical experience," said Philadelphia Orchestra
Chairman Richard L. Smoot. "With Maestro Eschenbach leading us, the
enthusiastic involvement of so many of our musicians, staff, and board,
and the support of community leaders like the Presser Foundation, we have
an opportunity to serve our community in ways that will make a critical
contribution to the lives of youth and adults alike."
Among the new education and community partnership initiatives to be supported
by the Presser grant is the hiring of a part-time music animateur, the
first at a U.S. orchestra, to help design and guide the implementation
of all the new "raising the invisible curtain" programs. These
include the creation of interactive activities around certain concerts,
the launch of a redesigned "Access" concert series, and additional
community initiatives. It will also support a new School Partnership Program,
as well as such ongoing activities as the Sound All Around program for
pre-school children, Family Concerts and Pre-concert Adventures, School
Concerts, Neighborhood Concerts, professional development programs for
music teachers, and programs for student musicians.
The Presser Foundation supports activities that develop music literacy
and provide firsthand experience in music making, with the goal of broadening
the entire structure of the musical community.
Founded in 1900, The Philadelphia Orchestra has distinguished itself
as one of the leading orchestras in the world through a century of acclaimed
performances, historic international tours, best-selling recordings, and
its unprecedented record of innovation in recording technologies and outreach.
With only six music directors piloting The Philadelphia Orchestra through
its first century, the ensemble has maintained an unparalleled cohesiveness
and unity in artistic leadership.
This rich tradition is carried on by Christoph Eschenbach, who began his
tenure as the Orchestra's seventh music director in September 2003. As
Mr. Eschenbach and the Orchestra inaugurate a new era in the ensemble's
esteemed history, the Orchestra has announced the launch of the public
phase of a five-year, $125-million endowment campaign, entitled A Sound,
A City, A Civilization. Commitments to the campaign include a lead gift
of $50 million from the Annenberg Foundation, along with other major leadership
gifts that have allowed the Orchestra to raise the original campaign goal
from $75 million to $125 million.
In addition to Mr. Eschenbach's appointment as music director, the Orchestra
has observed several important milestones in recent years. The Orchestra's
2002-03 season celebrated Wolfgang Sawallisch's ten highly acclaimed years
at the Orchestra's helm and paid tribute to his artistic achievements
with the release of a Grammy-nominated three-disc set of Schumann recordings,
the first recordings made in Verizon Hall at The Kimmel Center for the
Performing Arts. The Orchestra moved to its new home at the Kimmel Center
in December 2001, after celebrating its 100th Anniversary through a series
of activities surrounding the year 2000, including the internationally
televised gala Birthday Concert on November 16, 2000, a tour of Europe
in 2000, and tours of Asia and the United States in 2001. A tour in the
spring of 2003 took the Orchestra to nine cities in the United States,
Mexico, and South America. Christoph Eschenbach and the Orchestra capped
their first full season together with a tour of the music capitals of
Europe in the spring of 2004.
The Philadelphia Orchestra annually touches the lives of more than 1 million
music lovers worldwide through its performances (more than 300 concerts
and other presentations each year), publications, recordings, and broadcasts.
A major winter subscription season is presented in Philadelphia each year
from September to May, in addition to education and community partnership
programs. The Orchestra presents a series of concerts each year at New
York's Carnegie Hall, performing encores of some of its acclaimed concerts
from Philadelphia. Its summer schedule includes a month-long outdoor season
in Philadelphia at The Mann Center for the Performing Arts, free concerts
in local neighborhoods, and a three-week residency each August at the
Saratoga Performing Arts Center in upstate New York.
The Kimmel Center for the Performing Arts hosts the Orchestra's home subscription
concerts. The Center includes two performance spaces, the 2500-seat Verizon
Hall, designed and built especially for the Orchestra, and the 650-seat
Perelman Theater for chamber music concerts. Designed by architect Rafael
Viñoly along with acoustician Russell Johnson of Artec Consultants
Inc., the Kimmel Center provides the Orchestra with a state-of-the-art
facility for concerts, recordings, and education activities. The landmark
building is named in honor of Philadelphia businessman and philanthropist
Sidney Kimmel, who gave the largest individual gift toward its construction.
Mr. Kimmel has served on the Board of Directors of The Philadelphia Orchestra
since 1995.
The Kimmel Center for the Performing Arts (KCPA) and the historic Academy
of Music (where the Orchestra performed for 101 seasons) are operated
together as a single cultural facility by Kimmel Center, Inc. (KCI). A
variety of Philadelphia's other performing arts groups serve as resident
companies for the two buildings. KCI owns, manages, supports, and maintains
the KCPA. Kimmel Center, Inc., also manages the Academy of Music, owned
by The Philadelphia Orchestra Association since 1957, and where the Orchestra
continues to present the highly anticipated annual Academy Anniversary
Concert and Ball.
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